It took a whole Government charter to get the big ISPs to promise they'd stop quietly jacking your bill up mid-contract. We signed it without blinking - because we were never pulling that bollocks in the first place.
London, 19 June 2026 - Olilo has signed the Telecoms Consumer Charter, the UK Government's effort to stop providers springing surprise mid-contract price rises on customers. The big names from BT to Sky signed up too. For us, it meant changing precisely nothing.
The charter, convened by the Department for Science, Innovation & Technology in February 2026, asks broadband and mobile providers to knock off surprise mid-contract price rises, show any future change clearly upfront, and actually support customers who hit financial difficulty. Reasonable asks, all of them. The telling part is that it took a Government charter to get there.
For most of the industry, signing meant changing how they price. For us it meant putting our name to stuff we already do: no inflation-linked hikes, every price in plain pounds and pence, no asterisks. And if someone genuinely hits the wall financially, we'd rather have a real conversation and sort something case by case than hide behind a policy.
For years the industry's favourite trick was a mid-contract price rise pegged to inflation plus a cheeky few percent on top - a number you couldn't see when you signed and couldn't dodge without paying an exit fee to leave. That's not a pricing strategy, it's a stitch-up. Entire margins got built on it.
The charter exists to put a stop to it, and we're glad it does. But we didn't need a regulator and a press release to work out that ambushing your own customers is a shitty way to run an ISP.
Stopping surprise bill hikes shouldn't take a Government charter and a press cycle. It did, because half the industry treated 'inflation plus 3.9%' like a birthright. We signed because for us it changes sod all - the price you see is the price you pay, and if things get tight, we'll actually pick up the phone.
Aydan Abrahams · Co-Founder, Olilo
Olilo UK & Ireland Ltd is a UK ISP regulated by Ofcom, building broadband for people who actually push their connection - home labs, gamers, sysadmins, and anyone who's read enough of an ISP's terms to know what's missing. Static IPs, native IPv6, no CGNAT, clean BGP, and pricing you can read in one go.
The price you see is the price you pay - no mid-contract ambush, no small-print sting. Check what's at your address in a couple of clicks.
